
Tweed: The Fabric That Defines the Countryside
If the British countryside could be stitched into a jacket, I would say it would almost certainly be tweed.
Both practical and iconic, I feel few fabrics embody rural life more completely. Warm against the morning chill, durable enough for the field, and smart enough to head straight to the drawing room afterwards, I think it’s fair to say tweed is more than just a fabric choice.
If like me, you enjoy looking beyond the fabric, keep reading, as we trace tweed’s journey from field to fashion, exploring how it became the gentleman’s uniform, how it gracefully stepped onto the world’s catwalks, and why it remains a staple in every country wardrobe today.
What is Tweed? A Fabric Born of Moorlands and Mills
From its origins in Scotland’s mills to its place in modern country wardrobes, the history of tweed tells a story that spans moorlands, country houses, and modern wardrobes alike.
To start at the beginning, we need to head over to the Scottish Borders, where tweed was first designed for farmers, gamekeepers, and estate workers, who relied on garments that could handle the wind, rain, and hard daily wear.
Woven into the lifestyle as much as their wardrobe, the dense wool cloth offered warmth and durability, while the earthy tones blended seamlessly into the landscape. Tweed, in its origin, was as practical as it was unpretentious, a working fabric, perfect for its rural roots.
As time passed, estates began commissioning their own unique tweeds. Each estate had its own fabric, as distinctive as a family crest, and any keen observer could tell at a glance not only the cloth, but the land and lineage it represented.
These estate tweeds remain part of shooting traditions today, echoed in pieces such as classic tweed waistcoats, still worn proudly as part of the country sports wardrobe. Tweed, from the outset, was never merely about fashion; it was about identity, function, and a life in the British countryside.
How Tweed Became the Gentleman’s Uniform
By the mid-Victorian era, tweed had travelled from the farmyard to the grouse moor, finding favour with the gentry as the fabric of choice for country pursuits like shooting, fishing, and riding.
Patterns like Glen check, herringbone, and windowpane soon came to define the style of an era, and tweed was not only worn to work the land but also as a symbol of its celebration.
Tweed combined the ability to look the part with the durability needed for life in the field, a legacy still visible today, with collections such as the Alan Paine Combrook range and Laksen's extensive tweed range. It’s brands and pieces like these that still carry this heritage with them, honouring tweed’s rich history alongside modern innovation, comfort, and technology we see in country clothing today.
From Estates to Catwalks: Tweed in Fashion History
Naturally, with the arrival of the 20th century came the leap from country estate to city high street. On Savile Row, tailored suits and coats saw tweed holding its own in the drawing rooms of London, a far cry from the windy moors and open fields of its origin.
Across the Channel, Coco Chanel reimagined tweed for women’s fashion, softening its lines while retaining its unmistakable texture and strength. It’s safe to say, few fabrics can claim both a place on my dog walks and the Paris runway, yet tweed seemed to feel at home in each (although personally, I chose to stick to more dog walks than catwalks).
This versatility has never been more evident, either, with today’s women’s tweed jackets styled for both town and country, still bridging the gap between tradition and trend.
Modern Tweed: Why It Belongs in Every Country Wardrobe
Fast forward to today, where practicality and polish are rarely so well matched, and a well-cut tweed jacket brings both with ease.
For men, few garments carry such scope. On a shoot weekend, a tweed waistcoat paired with a classic shirt and moleskins feels entirely at home, while for country fairs or a day in the village, a tweed jacket with chino trousers and a quarter zip strikes the balance of modern refinement.
To invest in tweed is to invest in longevity, and although it appears on catwalks and runways time and time again, it’s a fabric that outlasts the fleeting trends, and boasts something bigger than just a fashion statement.
Whether it is the sharp cut of a tweed jacket, or the classic country character of a pair of Hoggs of Fife breeks, tweed continues to prove that from the hills to the high street, it still very much belongs in every modern country wardrobe.
Tweed: More Than Fabric, A Thread of Tradition
I can confidently say that tweed is a fabric that has never been confined to history, but one that has instead evolved with it. A thread of tradition weaving from the Scottish borders, to estates, to catwalks and rural wardrobes in between, its story shows a timeless staples steeped in history, that only improves with age.
Past to present, tweed’s enduring appeal lies in its ability to adapt without ever losing its character. Throw it over your shoulders for a walk through the woods, or wear it into town for a Sunday dinner, wherever you wear your tweed, you’re carrying on that same thread that has connected the field to the wardrobe for centuries.
We’re proud to keep that tradition alive at Hollands Country Clothing, from men’s tweed jackets to flat caps and breeks, our extensive tweed collection is curated for those who, like us, appreciate tweed as more than just a fabric.
It’s always worth having a look – you never know, you might just find a piece that feels like it’s always belonged in your wardrobe!

About the Author
Mark Holland
Mark Holland has a keen eye for all things men's country clothing. Living amidst the fields and farms, he understands the practical aspects of rural living and the timeless style that accompanies it. His advice reflects a genuine appreciation for the comfort and connection that come with country wear. If you're looking for down-to-earth recommendations, then trust Mark to guide you through kitting out your wardrobe with firm favourites and classic designs.




