Collection: Swanndri

Explore Swanndri Clothing in the UK

If you’ve ever noticed how a swan’s feathers naturally shed water, then you’ve spotted the very inspiration behind Swanndri clothing. In 1913, New Zealand tailor William Broome set out to create weatherproof clothing tough enough for the country’s wild, changeable climate. His first heavy wool shirt, now the legendary Bushshirt, became the foundation of a brand that has kept rural New Zealanders dry and comfortable for over a century, and it’s still a bestseller today for good reason.

Now with over a century of experience behind the name and growing popularity here in Britain, Swanndri clothing UK blends craftsmanship, heritage and practicality, fitting into countryside life as naturally as it does the local pub.

The Iconic Swanndri Bush Shirt

A marker of where it all began, the Original Wool Bush Shirt is still the beating heart of the Swanndri clothing range today. Made from 100% New Zealand-grown wool and naturally water-resistant, it offers outstanding warmth, protection and that unmistakable ‘Bush Shirt’ look.

Whether you choose a pullover style or the shorter Ranger Wool Zip Bushshirt, they make the ideal go-to for everything from dog walks to farm rounds and rural work, or even a rainy day pottering in the yard. Browse our range of Swanndri bush shirts and traditional outdoor layers built for everyday use.

Slip on a Swanndri Bushshirt, and you’ll instantly understand why this is the garment that put the brand on the map- it’s a best-seller for a reason.

Oilskin Jackets and Hard-Working Swanndri Shirts

You’ve heard of the waxed jacket, but have you heard of another New Zealand classic- Swanndri’s oilskin jackets? Bringing both performance and versatility to everyday country life, these jackets are ideal if you need reliable protection from the elements without compromising on comfort.

Styles such as the Waimak Oilskin Jacket and Foxton Oilskin Vest combine tough outer fabrics with cosy wool linings that hold their heat brilliantly. Explore our range of Swanndri jackets and waterproof outerwear designed for life in the countryside.

From creating the original Bushshirt, the Swanndri clothing range has grown to include a variety of hard-working shirt styles that strike the perfect balance between durability and comfort. The Bendigo Work Shirt and Fundamentals Shirt are ideal for early starts, while styles like the Lancewood and Paihia Shirt offer a more refined look without losing that practical countryside feel.

Wear them under a gilet, layered with country clothing, or over a tee on warmer days- they make dependable companions from farm to field to weekend errands.

Honest Craftsmanship and Natural Materials

Everything Swanndri clothing produces feels grounded in the landscape it came from. Wool that warms even when the weather turns, cotton that stands up to real use, and oilskin that softens and moulds to you over time.

It’s practical, reliable kit with a quiet nod to the heritage behind it. And if you’re wondering why they didn’t name the brand after the duck… let’s just say “Duckdri” didn’t quite have the same ring to it!

Whether you spend your time on the farm, out on the hills, or simply appreciate clothing that’s built to last, Swanndri clothing UK brings together craftsmanship, heritage and everyday practicality.

From the world-famous Bushshirt to rugged oilskins and dependable work shirts, each piece feels at home in the British countryside. Explore the full Swanndri clothing collection and find the layers you’ll reach for every season.